Apply for The Pitch Competition – United Kingdom

You’ll also get the opportunity to win one of 100 amazing work placements in the industry at the likes of JD Sports, Goodstuff, Instagram, Channel 4 and more.

But that’s not all! The winning team will also see their advert come to life as they join the JD Sports Marketing Team at their Head Office in Manchester. Here, they’ll learn how to create standout campaigns for JD’s global brand! From capturing social content, to going behind the scenes at a photography shoot, the winners will get the opportunity to learn first-hand how one of the biggest brands creates 360 campaigns. What’s more, each winner will receive a £100 JD voucher to splash out on a new ‘fit or the latest pair of kicks.

The Competition

• In teams of up to 4 (or as an individual) you need to create an advertising concept and advert(s) for JD Sports’ 2024 Christmas advertising campaign.
• You will need to create 1, 2 or 3 advertising assets, such as:
  • A short video
  • A social media post
  • A billboard/poster
• and a supporting media plan to help identify where you’d place your advert(s) and who you’d be targeting.
• You’ll need to think about paid media: TV, social media, radio, posters, cinema, magazines, etc.), and owned media: JD stores, JD website, JD email database, JD Duffel bags, etc. Your creative execution could be images, drawings, audio, video, however you want to bring your creative idea to life.

Criteria

• Entrants must be aged aged 14-19 and based in the UK.
• There will then be a shortlisting stage to identify the top 25 teams. Then, they’re invited to Instagram’s headquarters in London on 26th June to pitch their idea, (just like they do in the industry) to a panel of experts.
• All expenses will be covered.

For more information, visit Your Game Plan.