TorinoFilmLab (TFL) Audience Design Fund 2024

Deadline: 23 January 2024

The TorinoFilmLab (TFL) is offering grants to support films at the distribution stage planning to be released in at least two territories, one of which theatrical.

The TFL Audience Design Fund covers expenses connected to creation and execution of original audience engagement activities that go beyond the traditional distribution and marketing actions usually implemented to promote a film.

The TFL Audience Design Fund combines financial support with an Audience Design Consultancy: 3 mandatory online sessions during which the film team works with audience designers to create a tailored strategy for the implementation of innovative audience engagement and outreach strategies.

Funding Information

In 2024, a total of 3 grants of € 45,000 each will be assigned.

Eligible Projects

It must be a feature film (fiction, animation or creative documentary) of a minimum length of 60 minutes.
It must be a co-production between companies from countries that are part of the Creative Europe MEDIA strand and companies from countries not participating in the MEDIA strand. The co-production shares must be within these ranges:
- MEDIA producers: min. 20% – max. 70%;
- Non-MEDIA producers: min. 30% – max. 80%
Projects that already received distribution support from another programme supported by Creative Europe – MEDIA are not eligible.

Eligibility Criteria

Applicants
- Must be a production company or sales agency established in one of the countries participating in the Media sub programme and owned by nationals.
- National distributors cannot apply.

Selection Criteria

Committee will evaluate the shortlisted projects on the basis of the following elements:
- Potential for innovative distribution and audience engagement ideas.
- Accuracy of the release timetable and cost efficiency of the described strategies.
- Artistic value of the film.

Consultancy Session and Reporting